Catalina Maldonado

Barcelona, Spain Ambassador

Sustainability/Technology Officer Actilum

Passion is not merely a word for Catalina Maldonado—it is a driving force that propels her to turn dreams into reality and transform the world for the better. Firmly believing that changing the world is an act, not a mere dream, she channels her boundless enthusiasm into creating impactful change through innovation, leadership, and social transformation.

As a Sustainability & Technology Officer and seasoned Project Management professional, Catalina possesses 13 years of invaluable experience in the biotechnological and pharmaceutical sectors, as well as 2 years in the Food & Beverage Industry. Her expertise lies in orchestrating strategic planning and operational efficiency by seamlessly integrating people, place, process, and technology.

But her journey doesn’t stop there. Catalina is also a Communication & Leadership Coach, with over 8 years of empowering individuals in the art of public speaking. As a seasoned Communication Coach Leader at TedxBarcelona & TEDxorganizer, she nurtures voices and ideas that shape the course of society.

Her charisma and contagious optimism make her an exceptional leader, inspiring collective achievements and reshaping companies with a human touch. She believes in the power of values, diversity, inclusiveness, and kindness as catalysts for driving remarkable results.

Beyond her professional accomplishments, Catalina is a devoted follower of Yoga and Ayurveda, embracing holistic well-being and mindfulness. Her passion extends to the realm of Smart Cities, sustainability, project management, and personal development, making her a true advocate for positive change in every aspect of life.

Catalina Maldonado’s infectious enthusiasm, visionary leadership, and commitment to empowering others demonstrate the transformative impact of an individual with a purpose-driven mission. With her unwavering focus on people, she continues to ignite transformation and inspire minds to achieve extraordinary heights. A driving force for progress and a catalyst for positive change, Catalina’s journey serves as a beacon of hope, reminding us all that dreams are within reach when passion meets purpose.